Status-Q

I’ve just been comparing the web pages of a few airlines. See if you can tell, even without looking closely, which are the budget ones.

Broadsheets?

Quality magazines?

Tabloid?

The last one – RyanAir – is, I’m sure you’ll agree, quite ghastly. It’s the only major site that makes the early days of MySpace look good. So my question is:

• Do people who work for RyanAir have no taste? or
• Do they assume that customers for their services have no taste? or
• Is adrenalin more important than aesthetics when making a budget purchase? or
• Do you have to look cheap to persuade people that you are cheap?

Your thoughts welcomed….